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Grammar for marketers: Subject vs. object.
In regular grammar, the subject does to, for, or because of, the object. In grammar for marketers, it’s the “because of” that matters most. The subject is the main character, state or object of the story being conveyed. Conversely, a sentence’s object is the reason there’s a story to tell about the subject. “Grammar for…… READ MORE
PREVIOUS FEATURE
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What do we want from thought leadership?
The term “thought leadership” was coined in 1994 by Strategy and Business magazine’s then editor-in-chief Joel Kurtzman. “Thought Leaders,” he said, “possess a distinctively original idea, a unique point of view or an unprecedented insight into their industry.” Most people who are serious about their work would be interested in a thought leadership piece with one or more…… READ MORE
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Improve Your English Writing Skills Fast With These Tips
Just because you grew up speaking the English language and communicating in English all through school doesn’t mean you have great English writing skills. For some people, it just isn’t their thing. However, that doesn’t… READ MORE
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So You’re Starting a Blog: Why You Need to Update it Regularly
Almost everybody knows someone directly or indirectly who has a blog. Maybe you even have one yourself. Once upon a time (which isn’t very ‘long ago’ in Internet time!) blogging was kind of a cool… READ MORE
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Once You’ve Finished Writing a Thesis, Contact Us!
According to Harvard University, a good thesis is made up of two main parts. It should let the reader know what point you plan to argue, and it should “telegraph” how you plan to argue. … READ MORE
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Writing an Essay? Re:word Can Help
Chances are, if you have gone through a traditional upbringing that includes attending elementary school, high school and some form of post-secondary school, you’ve written plenty of essays. The essay is often used as a… READ MORE
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What Types of Documents Can Benefit From Our Editing Services?
Chances are, if you’re in the business of writing in virtually any capacity you will benefit from a professional editing service. For many writers and businesses, editing becomes more of an afterthought to the wonderful,… READ MORE
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What to Look For When Choosing English-to-French Translation Services
If there is one thing you really don’t want to get wrong in business copy, it’s the translation of information to a different language. There is no better way to offend large groups of people… READ MORE
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Why Your Business Should Consider Professional Editing Services
If you own or manage a business, think of all the different types of written communication that go out into the world each day with your company name on them. This may include website copy,… READ MORE
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Proofreading Services for Presentations: 3 Important Benefits
Proofreading services should be the last step before you give a killer presentation. Having a way with people, an ability to speak in front of crowds and some fancy graphics with the latest technology can… READ MORE
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5 Things People Often Miss When Proofreading Their Own Work
It’s no secret that proofreading is one of the more important elements of writing. It’s like cleaning up after yourself when you’re done. You may have a killer concept, bold ideas and brave insights, but… READ MORE