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    Brand Messaging, Content Writing, Copywriting,
    Copyediting, Proofreading and French Translation
    416-800-9257 | 1-855-800-9257 | info@reword.ca
    Choose your words wiselyTM

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    • You know the AI vibe when you read it.

      But why does the AI vibe take away from what you’re reading? The first line of an Italian paper by Francesca Simion from the Center for Cognitive Neuroscience and the University of Padova and Elisa Di Giorgio from the Center for Mind/Brain Sciences and University of Trento says it all about the AI vibe: “The ability to… READ MORE

    PREVIOUS FEATURE

    • AI-generated writing’s impossible-to-meet standard 

      Everyone wants to use AI-generated writing. No one wants to receive it. In 2026, the winner of a science photography prize was disqualified for using generative AI in his entry. The decision was made after complaints on the content organizer’s LinkedIn page that the winning entry seemed fake. Before the accusations started flying and were eventually proven,… READ MORE

    • We’re Hiring

      The problem with writing is the immediacy and relative ease by which something can be changed. It doesn’t take a ton of effort to open a copy deck on your computer and do something different.… READ MORE

    • The Dream Client is a Dream No More

      We’re not horn-tooters. For the most part, we sit in our little office pounding out words. We get happy when a client gives us the opportunity to make ourselves laugh. We get happier when someone… READ MORE

    • Interesting!

      We’re not fans of overusing exclamation marks. Like swear words, using exclamation marks sparingly enhances their meaning. Or so we believe. The upcoming generation doesn’t think so. According to a 2015 CBC article, The exclamation… READ MORE

    • We Love When This Happens

      First of all, any game that requires a tie to play is our kind of game (we’re classy like that). Then “Game of Words” sold us because, well, y’know…. Coming across a great use of… READ MORE

    • Titles Shmitles

      We don’t have titles at Re:word. We have job descriptions. And they’re really easy. Dan’s a copywriter. So is Alex. Gina’s a copyeditor. Marie-Claude and Martine are translators. “But wait…how are clients supposed to know… READ MORE

    • Apple’s Upset Core

      Apple’s dashboard comes with a great dictionary/thesaurus. It’s intuitive. It’s easy to access. And for an offline tool, it’s impressively comprehensive. We use it all the time and, until this week, had nothing negative to… READ MORE

    • Talking to your Kids about English Class

      There comes a point in every high school student’s life when they wonder why they have to take English. “I know how to speak,” they’ll say. “And I know how to write.” How is reading… READ MORE

    • So You Wanna Be a Re:word copywriter

      We get it. It’s a great gig. Here’s why: There’s no heavy lifting. Sure, there’s metaphorical heavy lifting in copywriting, like when you have to find one or two words to (a) express a massive… READ MORE

    • How to Write a Resignation Letter

      As much as you probably can’t wait to drop the bomb and get outta there, the actual drop itself can be a bit daunting when the time comes to resign from your job. You want… READ MORE

    • How to Choose the Perfect Book as a Gift

      We like to include books as part of every birthday gift. Sometimes they’re novels, other times they’re books of quotes like the one above. And they’re never the whole gift, so don’t think we’re those… READ MORE

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    If it’s on the list, we can do it. If it’s not on the list, we can probably still do it. Either way, let’s talk.

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