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    Brand Messaging, Content Writing, Copywriting,
    Copyediting, Proofreading and French Translation
    Choose your words wiselyTM

    Tag Archive: writing

    Space to Think

    If you’ve ever been to our office, the first thing that jumps out at you is the 28-foot ceiling height. This differs sharply from our last office where the ceilings were a paltry nine feet. Now,

    Extra Effort

    Dan went apple picking this week with his kid and twelve other kids. It quickly descended into little shits throwing apples at one another and tired parents trying to avoid black eyes. Good times. And

    Motherfucker. Think About It.

    Maclean’s, one of Canada’s finest magazines, and Dan’s favourite, recently put out a video about the history and etymology of swear words. It’s interesting, but the one line that made us think

    We’re Hiring

    The problem with writing is the immediacy and relative ease by which something can be changed. It doesn’t take a ton of effort to open a copy deck on your computer and do something different. And so,

    The Dream Client is a Dream No More

    We’re not horn-tooters. For the most part, we sit in our little office pounding out words. We get happy when a client gives us the opportunity to make ourselves laugh. We get happier when someone comes

    Interesting!

    We’re not fans of overusing exclamation marks. Like swear words, using exclamation marks sparingly enhances their meaning. Or so we believe. The upcoming generation doesn’t think so. According to a

    Apple’s Upset Core

    Apple’s dashboard comes with a great dictionary/thesaurus. It’s intuitive. It’s easy to access. And for an offline tool, it’s impressively comprehensive. We use it all the time and, until this

    Writing for Love vs. Money

    “Writing is like prostitution. First you do it for love, and then for a few close friends, and then for money.” – Moliere Depending on what stage of your career you’re at (as a writer), that

    The Lost Art of Letter Writing

    Can you believe there was actually a time when waiting on someone’s reply lasted weeks, if not months? And people these days struggle to respond to texts in the same day, blaming it on “being too busy.”

    We love Donald Trump. Seriously.

    By Dan & Gina Now, now…before you get all judgmental and “well-I’d-never-work-with-these-idiots,” just keep reading. We don’t love the Donald’s adversarial, bullying approach. We don’t