FEATURED
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Hiring a copyeditor? This is what to expect…
Hiring a copyeditor can be the best decision for your messaging. Yes, a copyeditor will help you maintain your credibility by finding the spelling, structural and punctuation errors you may have missed as you put your piece together. But if you get your copyeditor to do what they do best, they’ll make your message better in other…… READ MORE
PREVIOUS FEATURE
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How to identify your most important content.
While variations exist by company and industry, these four pieces of content appear regularly on lists of most important content: Home page/Landing pages This qualifies as most important content because (a) it’s where many prospects and investors will go first when they hear of you, and (b) because the average prospect is giving you less time to impress them — the average website…… READ MORE
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Our new website launched last week
It only took 30 months to write. Seriously. In all fairness, it’s 18,259 words — but in all fairness, that’s 1.198 words per hour. Shameful. But the reality is that writing about yourself is hard.… READ MORE
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Flagga Bloo Blee
If you spoke French like Phoebe, you wouldn’t need us. But since you speak it like Joey, drop us a line at info@reword.ca and let us help you out. READ MORE
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This commercial might as well be for typos
Typos are like stains. When your reader spots one, it’s all they can see, which means they’re not really concentrating on the rest of your content. What a waste. READ MORE
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The Animaniacs make us jealous
Watch this. Then watch this. Then try to say they’re not the most brilliantly written songs you’ve heard today. You won’t be able to, because they’re objectively brilliant. Think about it: Putting 171 countries and… READ MORE
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A most versatile two-letter word.
“Yo.” It can be a greeting (Yo, guy!), an expression of excitement (Yo, that’s dope!), a shortening of “your” for effect (Yo mama), a request for a moment to formulate your thoughts (like these dudes… READ MORE
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The Best Advertiser on Earth
Volkswagen comes close. So does Nike. MasterCard hit a few out of the park. But from where we sit, nobody does it better than The Economist. If you’ve never heard of The Economist, it’s a… READ MORE
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We Love This
We recognize that alcohol abuse is a disease. But this post isn’t about that. This post is about a fantastic play on words that had us giggling for at least a few minutes, and stirred… READ MORE