Nail your message
when it matters most.
In those make-or-break moments where your next word could be your last chance, give ideal prospects reasons to buy in. Pretty pictures and slick digital can’t do that.
Only your message can.
Core Messaging Services
Copywriting:
Words for the yes you want.
Command attention. Compel action. And keep your audience dialled in all the way to yes. Fill a blank page with original messaging you’ll be proud to share with the world.
Proofreading:
A green light you can trust.
Sleep easier knowing your grammar, spelling and punctuation are sound, your messaging is consistent with the style guide and files are delivered with confidence.
Copyediting:
Tight messaging for a clean delivery.
Less jargon. More punch. Faster paths to points. Human edits for human readers who’ll appreciate a clear message they can understand the first time.
French Translation:
Adaptations that feel original.
Match the English’s tone, intent, persuasiveness and emotional centre so you get the same reactions and results from your Francophone audiences.
APPLIED MESSAGING SERVICES
HOOKLINES™
The brand messaging cheat sheet.
All your value propositions from contact to contract in a single document that will guide every aspect of your marketing effort.
RE:VISIONS
External editors for internal communications.
Get your first thoughts turned into first drafts, your first drafts taken to final or your final draft proofed for presentation.
COPYSIDE
Coverage for agencies in a pinch.
Swamped with work? Lost resources to another agency? Not a writer? Your clients won’t know the difference and your team won’t feel short-staffed.
Get your message right at the outset and everything else gets easier:
Design
Your creative teams will have a tone to match and a defined sandbox to play in, so they spend more time on the right paths.
Sales
Your sales teams will have a strong pitch for any occasion and powerful proof points to reinforce your difference so their conversations last longer.
Schmoozing
You’ll have tight answers to any question about your business so you can walk confidently into every room.
Development
Your UX and product teams will have a destination to aim for and a feeling to capture so they’re building what the audience needs.
Recruitment
Your hiring teams will have defined values to look for, so they have more success finding candidates who fit.
And yes, even AI
You’ll have distinctive hooks and ideas to feed your AI, so the main message is uniquely yours even if the filler content isn’t.
WHY RE:WORD
For confidence in what you say and how it lands.
It’ll be unique.
Our clients trust us to deliver different or differently.
It’ll be human.
Our clients recognize that real personality can only come from a person.
It’ll be well-researched.
Our clients walk into any conversation with proof points for their proof points.
It’ll be clear.
Our clients’ audiences understand the first time.
It’ll be real.
Our clients know their truth is compelling enough.
It’ll be presentable.
Our clients sleep well knowing their messages are mistake-free.
And it’ll be a pleasure to work with us.
We respond promptly, take feedback professionally and deliver on time. It’s why our clients have stuck around for 15+ years.
In our clients’ words…
And in our words…
FEATURED
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Find Your Why? First find your Why You.
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Why Ad Agencies and Marketing Departments Should Invest in Quality Proofreading
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Good Copy Starts with a Good Copy Deck Template
A copy deck is a Word document with the copy for a piece. Copy will usually stay in deck form until it’s approved by all stakeholders, then copied and past-ed into the design. Interestingly, the… READ MORE
Why not AI for the
make-or-break messaging?
Worse than forgettable messaging is similar messaging to your competitor. That’s a real possibility with AI, and a real turnoff for a captive audience — especially if your competitor gets to pitch before you.