With the holiday season behind us, the surplus of unique sentiments got us thinking of what makes a good card so good. (We’re talking about the ones we wrote for our own special someones, although we’d
With all the bad and (closely second) mediocre writing out there, seeing real quality is refreshing for any level of word nerd out there. Assuming all the words are correctly arranged and grammatically
Next time you read a body of text, pay closer attention to what’s actually being said. More than likely, you’ll notice some terms and expressions that are used in ways that don’t quite fit when you
Contrary to popular belief, speaking two languages doesn’t make you a translator. Sure, you could get the main point across and in doing so get what you want. But that logic doesn’t apply to written
Advertising boils down to communication. And communication is all about getting the message heard. When we strip it down to its most basic form, all you really need are a few words to make that happen.
We’ve made it clear on multiple occasions that the English language is full of rules with little logic and lots of exceptions. Isn’t that a lovely combination? There are so many experts out there whose
You’d think that when you accidentally miss a letter whilst typing really quickly that the intent of the writing doesn’t get lost. Sometimes the words are still correct, so autocorrect or spellcheck
As promised, we’ve compiled a new crop of editing nightmares for those who share the frustration. These cringe-inducing habits are the literary equivalent of socks and sandals. Seeing them can render
Writing is writing is writing. Right? Wrong. In so many ways, all the types of pen to ink find their differences. In this instance, we’re talking about the actual writing process. The following is a
Business owners have very particular ideas about how they want things to sound. As they should. It’s their business, their baby. They want everything about it to be perfect. But not all of us have a
