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    Thanks! As soon as your request makes it through cyberspace, we’ll give it a look. Until then, enjoy the best of Niles Crane. Pound for pound, there’s never been a better TV character.

    Brand Messaging, Content Writing, Copywriting,
    Copyediting, Proofreading and French Translation
    Choose your words wiselyTM

    Categories: Proofreading

    Strong communication skills

    You see the phrase “strong communication skills” everywhere: on resumes (I have strong communication skills), on job postings (strong communication skills required), on bios (she has strong...

    Five reasons not to use a proofreader.

    5. You believe that bad publicity is good publicity. You accidentally refer to Fort McMurray as Fart McMurray. First it gets picked up by the usual suspects: grammar nerds who have noting better to do...

    Copywriter tales

    On March 10th, 2017, the Page 7 Copywriting brand was folded into Re:word. For nine years, p7 was the copywriting agency of choice for some of the biggest brands and best agencies including Google, BBDO,...

    The Difference One Missed Letter Makes

    You’d think that when you accidentally miss a letter whilst typing really quickly that the intent of the writing doesn’t get lost. Sometimes the words are still correct, so autocorrect or spellcheck...

    What Presentation Errors Really Say

    This brief video says it all: it doesn’t matter how eloquent or captivating the given presentation is — errors and typos will overpower the rest of the content as that’s all anyone will see. That...

    Dodge Double Negatives

    It’s not uncommon to see double negatives in writing. Now, wouldn’t that have read better if we said it’s common instead? All too often, people like to state things in their negative forms. But why?...

    The Never-Ending Battle with Autocorrect

    While it tends to act quite favourably when you’re typing at lightning speed on a mobile device, autocorrect is more of a troublemaker most of the time. Especially when it comes to texting or emailing...