It only took 30 months to write. Seriously. In all fairness, it’s 18,259 words — but in all fairness, that’s 1.198 words per hour. Shameful.

But the reality is that writing about yourself is hard. You’re too close to what you sell. You can’t separate what you’ve learned from what you instinctively know, which is tough because you have to stay firmly with the latter or you’ll lose your audience.

That’s why people hire us. We came close to hiring someone — but pushed through in the end. We’re glad we did — it’s some of our best work.

We hope you like the design too. Allie Payne did it for us. She dug deep to find the perfect image for each page. And she nailed it all. Our favourite is the gentleman on the editing page. We named him Maurice. He looks like a Maurice, no?

Fusion Studios Inc. did the development. They were very…um…patient with us. Kudos to you, Kevin. You’re the guv’nah!

We also started using Canva to make Instagram posts. Honestly, it’s a writer’s best friend. We can’t design our way out of a paper bag. Now we don’t have to.
Check out @rewordcommunications.

And please pass our new website around. Tell your friends. Tell your enemies. Tell your customers and suppliers. Tell your parents and grandparents. Show your dog (kinda curious to see what happens there). And tell anyone you know with any connection to the marketing department at Club Med. #DreamClient