Direct Mail − Professional Copywriting, Copyediting, Proofreading and French Translation Services in Toronto

416-800-9257 • toll free: 1-855-800-9257info@reword.ca
Junk mail is
just direct mail
that nobody opens.

We’ll keep you out of the bin.

And hopefully get you stuck to the fridge

where your recipient will see it every day.

And so will their houseguests.

How’s that for a 2-for-1 deal?

Junk mail is
just direct mail
that nobody opens.

We’ll keep you out of the bin.

And hopefully get you stuck to the fridge

where your recipient will see it every day.

And so will their houseguests.

How’s that for a 2-for-1 deal?

Our approach to direct mail copy

Like an email subject line, the envelope is everything. We put in the extra effort to make sure the outer message is unmistakably awesome. From there, we get into the piece. If there’s a lot to say, we’ll craft it in an easy-to-digest way that matches the format you chose. If it’s a simple message or offer, we’ll make it as compelling as it can be. And once the copy’s done, we can work with your graphic designers to make sure it’s all laid out correctly.

Direct mail copyediting and proofreading

We can review your direct mail copy in a copy deck or in the final layout, whichever is more convenient for you. We’ll look for mistakes in the content, the legal and the layout (like information presented on the wrong panel or copy that bleeds too far into the folds). If there are numbers in the piece, we’ll check the math. And if you need to have your mailing list reviewed, we can do that too, because junk mail is also direct mail sent to the wrong address.

French translation for direct mail

Another way to turn your direct mail into junk mail is to send it in the wrong language — or worse, poorly written in the right language. So our translators take your message and craft it in the best possible way for your target market. We won’t do a direct translation because that’s just lazy. Instead, we’ll capture the essence of your message and weave in the appropriate nuance so your recipient feels like the piece was created just for them. That’s how you get opened.